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How an Roadside Company Added 40+ Extra Calls Monthly in Chicago, IL

  • Writer: Roadside & Towing Marketing
    Roadside & Towing Marketing
  • 13 minutes ago
  • 2 min read
how an roadside company added 40+ extra calls monthly in chicago, il
How an Roadside Company Added 40+ Extra Calls Monthly in Chicago, IL

How an Roadside Company Added 40+ Extra Calls Monthly in Chicago, IL

In a competitive market like Chicago, IL, roadside assistance and towing companies can’t rely on referrals alone. One local roadside company was struggling to keep call volume consistent especially during slower weekdays. That changed when they partnered with Roadside & Towing Marketing, a digital marketing agency specializing exclusively in towing and roadside businesses.

This case study breaks down How an Roadside Company Added 40+ Extra Calls Monthly in Chicago, IL using proven local marketing strategies designed for emergency-service businesses.

The Challenge: Standing Out in Chicago’s Competitive Roadside Market

Chicago is packed with towing and roadside providers. The company faced common issues:

  • Low visibility in Google search results

  • Inconsistent inbound calls

  • Over-dependence on expensive lead platforms

  • Poor local SEO presence

They needed a strategy that would bring high-intent local callers, not just website traffic.

The Strategy by Roadside & Towing Marketing

1. Local SEO Optimization

Roadside & Towing Marketing optimized the company’s Google Business Profile for Chicago-specific searches like roadside assistance near me and emergency towing Chicago. This helped the business appear in Google’s local 3-pack.

2. High-Converting Location Pages

A dedicated Chicago service page was created, optimized around the keyword “How an Roadside Company Added 40+ Extra Calls Monthly in Chicago, IL”, improving rankings and user engagement.

3. Call-Focused Website Improvements

The website was redesigned for mobile users with:

  • Click-to-call buttons

  • Fast load speeds

  • Clear emergency service messaging

This ensured visitors turned into callers.

4. Targeted Google Ads for Emergency Searches

Paid ads were launched only during high-intent moments—breakdowns, lockouts, and towing emergencies bringing immediate, ready-to-book callers.

The Results: 40+ Extra Calls Every Month

Within 60 days, the results were clear:

  • 40+ additional calls per month

  • Higher quality emergency service leads

  • Reduced reliance on third-party tow listings

  • Increased revenue without increasing staff

Most importantly, the company built a predictable lead system.

Why Roadside & Towing Marketing Works

Unlike generic agencies, Roadside & Towing Marketing understands the towing industry inside out. Their strategies are built for:

  • Roadside assistance companies

  • Towing operators

  • Heavy-duty and light-duty tow services

They focus on calls, not clicks because calls are what grow towing businesses.

Want More Calls for Your Roadside or Towing Company?

If you want results like this Chicago company, it’s time to stop guessing and start scaling. Roadside & Towing Marketing helps towing and roadside businesses generate consistent, high-quality calls every month.

👉 Visit our website https://www.roadsideandtowingmarketing.com/ today and see how we can help your company grow.


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